Jeff Savitz and other Savitz Research Key Personnel

The next time you choose a research supplier, ask yourself this key question. Do you want a supplier that understands research or one that understands your business? At Savitz Research Solutions, you get both. You'll get bottom line research solutions at Savitz because you will be working with senior marketing research executives who have extensive client side experience. Our people know how research is used in an organization because they have been on your side of the desk, even in your industry. They know what "actionable" research is because they had to put it into action. Take a look at a partial list of firms where our people have held key marketing and marketing research positions.

Jeffry N. Savitz Founder and President
EXPERIENCE:	25+ years Research Director, The Richards Group Research Manager, Pfizer Pharmaceuticals Manager of Special Task Force, CONRAIL Sr. Research Analyst, CBS Engineering Assistant, AT&T
QUALITATIVE AND QUANTITATIVE STUDIES:	Advertising Development and Tracking, Product Design and Evaluation, Market Segmentation and Positioning, Customer Satisfaction, Pricing Research, and Marketing Models
EDUCATION:	B.S. from Columbia University M.S. and M.B.A. from The Wharton School of the University of Pennsylvania
LECTURER:	The Wharton School, New York University, University of Dallas, University of Texas at Dallas and University of North Texas
PUBLISHED PAPERS:	“Applying Conjoint Analysis to Product Assortment and Pricing in Retailing Research” by Paul E. Green and Jeffry Savitz, Pricing Strategy & Practice: An International Journal, Volume 2, Number 3, 1994

Charles Cornwell Senior Vice President
EXPERIENCE:	20+ years
MARKETING RESEARCH:	Executive Vice President, The Verve Group TNS, National Practice Leader, Stakeholder Management The Hay Group, Senior Vice President Towers Perrin, Senior Vice President Price Waterhouse, Senior Consultant
INDUSTRY EXPERIENCE:	Customer and Employee Engagement and Loyalty, EXPERIENCE: Healthcare, Pharmaceutical, Telecommunications, Financial Services, Information Technology
QUALITATIVE AND QUANTITATIVE STUDIES:	Customer Loyalty, Sales force Effectiveness, Corporate Reputation, Advertising Research, Concept development
EDUCATION:	M.S. Statistics, B.S. Operations Research and Mathematics, University of South Carolina Member, Phi Beta Kappa

Dr. Mike Morgan Vice President , Marketing Science
EXPERIENCE:	15+ years
COMPANIES:	Vice President, Nexus Business Information Vice President Marketing Science, M/A/R/C Research Sr. Manager Database Marketing, Sprint Assistant Professor of Marketing, Cornell University
EXPERTISE:	Data mining, multivariate statistical analysis, forecasting, segmentation, brand switching, customer value, scoring, pricing and other marketing models.
EDUCATION:	PhD and MS, University of Texas at Dallas BA, University of Texas at Austin
PUBLICATIONS:	Journal of Retailing, Journal of Consumer Research, Journal of Business and Economic Statistics, International Journal of Research and Marketing, Journal of Product and Brand Management, Marketing News

Paula A. Perryman Vice President
EXPERIENCE:	10 years Consumer Insights and Strategy, Frito-Lay Pepsi-Co Corporate Strategy and Insights, General Mills International Consulting, Nokia International Director, The Susan G. Komen Breast Cancer Foundation Consulting, Ackerman Mc Queen
QUALITATIVE QUANTITATIVE EXPERIENCE:	Market Segmentation and Positioning, Brand Equity, New Product Development, Marketing Models, Pricing Research, Advertising Concepts, Focus Groups, Ethnography, In-Depth Interviewing
MARKETING:	Corporate Strategy and Consumer Insights, International Marketing, Multicultural Marketing, Brand Development, Brand Positioning
INDUSTRIES:	Consulting, CPG, Medical, Pharmaceutical, Telecommunications, Advertising, Non-For-Profit
EDUCATION:	B.S. Biology & Molecular Genetics from University of Texas at Arlington School of Medicine at the University of Chile M.B.A. from The University of Dallas M.S. Market Research at the University of Texas at Arlington
LANGUAGES:	Fluent in French, Spanish, Portuguese, Italian and English

Ronald Shipp Senior Research Consultant
EXPERIENCE:	15+ years
MARKETING RESEARCH:	Vice President of Strategy and Marketing Research Analytics - AmeriCredit Director of Marketing Analysis - Zale Corporation Senior Analyst, Forecasting and Analysis - Mary Kay
INDUSTRY EXPERIENCE:	Retail, Direct Marketing andFinance
QUALITATIVE AND QUANTITATIVE STUDIES:	Advertising Effectiveness, Promotion Research, Price Optimization, Site Selection Modeling, Brand Image and Positioning, Customer Segmentation and Targeting, Customer Satisfaction, Competitive and Industry Analysis.
EDUCATION:	M.B.A from University of Texas at Austin M.P.A. from University of Texas at Austin B.A. from University of North Texas CPA, Texas

Karen Burris Vice President
EXPERIENCE:	25+ years
MARKETING RESEARCH:	Principal, Consumer Directions Director of Marketing, Baylor Health Care System Senior Marketing Consultant, Merrill Lynch EF Hutton
QUALITATIVE AND QUANTITATIVE STUDIES:	Focus Groups & IDIs (moderated over 3,000) including Product Evaluation, Segmentation Exploration, Pricing, Customer Satisfaction, Concept Testing, Tracking Studies, Messaging Studies and New Product Development
EDUCATION:	M.B.A. from Texas Christian University

Mon, 11/15/2010 10:01:48 PM, Jeff Savitz.

Jeffry N. Savitz

Charles Cornwell

Dr. Mike Morgan

Paula A. Perryman

Ronald Shipp

Karen Burris